1. Include a Call To Action (CTA)
Ask a question, tag a friend, share if you like this, etc. Anything to get the reader involved.
2. Vary your post types
Photos, videos, articles, giveaway, etc. Mix it up!
3. Post 2 times a day.
Research your past posts to see which had the highest engagement. Were the most popular posts in the morning? 3pm? Pay attention and adjust as you go.
4. Engage with your audience
Reply to their comments! This is such an important step that many ignore. Take the 10 seconds to respond to them.
5. Be authentic
Sure, cookie cutter, "perfect" posts are nice, but no one can relate to them. Make sure your audience knows who you are and can identify with your voice.